Matt Johnson

Co Founder Creative Strategist

Matt is a Creative Director with vast experience in the Marketing & Advertising industries. Strong media and communication professional skilled in Digital Strategy, Digital Marketing, Corporate Identity, Digital Media, and Integrated Marketing.

He has 25 years experience working on a vast number of the worlds biggest brands covering FMCG, Alcohol, Finance, Automotive technology and Airlines on clients such as Diageo, Land Rover, American Express, Coca Cola, KFC, Qantas, and Reckitt. Currently studying, with a focus on Psychology and behavioural science, at Swinburne University of Technology.

Matt has extensive experience in the alcohol space and particularly beer. He was brought in to work on the Bluetongue brand when it was in its early stages. As the brand grew and was sold to Coca Cola and SABMiller, Matt changed agencies and helped grow it even further.

He has also worked on Miller beer, Bundaberg Rum, and Southern Comfort. His work for Zierholz Brewery, a small Canberra start-up, is in the coveted Lürzers archive, an international advertising journal of the worlds best print advertising.